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	<title>Mental Floss &#187; branding</title>
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		<title>Wow! You look 10 years younger</title>
		<link>http://navinharish.org/mentalfloss/2010/03/wow-you-look-10-years-younger/</link>
		<comments>http://navinharish.org/mentalfloss/2010/03/wow-you-look-10-years-younger/#comments</comments>
		<pubDate>Wed, 03 Mar 2010 10:23:53 +0000</pubDate>
		<dc:creator>Navin Harish</dc:creator>
				<category><![CDATA[brand]]></category>
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		<category><![CDATA[young]]></category>
		<category><![CDATA[youth]]></category>

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		<description><![CDATA[<a href="http://navinharish.org/mentalfloss/2010/03/wow-you-look-10-years-younger/"><img align="left" hspace="5" width="150" height="150" src="http://navinharish.org/mentalfloss/wp-content/plugins/thumbnail-for-excerpts/tfe_no_thumb.png" class="alignleft wp-post-image tfe" alt="" title="" /></a>Look around you and you will see a lot of young, small companies are giving the larger, established ones a run. Maybe it is the youthful appeal of those companies that the 100 years old corporations lack, or maybe it is something deeper.
If youth is what people want and if youth is what is beating [...]]]></description>
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